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We believe that a core management attitude and task is to be a role model. Although, a manager always is a role model. This way or that. We would expect management to lead the way to living the rules and regulations they define. Why otherwise should they be followed? Latest when the company wants to change toward the much-coveted attributes linked with a digital DNA. We are not discussing a shift toward an authoritarian style of management.

Now this might seem obvious however, consider your own surrounding. How many of the managers are real role models? How many apply the same rules, that you need to comply with, to themselves? How many exemptions are made?

This is no light-hearted issue. On the contrary, it is one of the core elements in our systems-based approach. There are too many instances where managers exempt themselves from this responsibility. In which case, every employee knows, or in the least feels, that change is not really wanted. Usually it then is just an action to appease demands from investors, advisories, market buzz, even employee demand or other motifs. It could also be a sign of helplessness. Where a program is an expression of the need to do something paired with the failure to know what to do.

Management that does not really want change, has other motifs or even suggest helplessness toward their employees, will not be able to catch their spirit and transform their company to be more adaptive, empowered, innovative, fast, effective… as required for sustained success. At the most it will be a technocratic change. With loads of elements that will need more administration and management attention.

Thus, if change is wanted and efforts are undertaken to bring about change, there is no bypassing the role of management as a role-model. In a changing company management is needed to give direction. It is a shift from their current role as administrators, controllers, budget managers, resource managers, decision takers….

The exact long-term role of management in an organisation running our program is defined by the company within the program itself. How many managers are needed? What is their exact task? and many more questions get answered on the way. However, it is elementary to begin with a few changes right from the start. This is one of them.

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